Fanpage Karma fact checkFanpage Karma is a social media management tool from uphill GmbH in Berlin for analytics, publishing, community management and competitor comparison, with web monitoring available as an add-on. It suits small teams and agencies with many profiles and simple workflows. According to the pricing page there is a permanent free plan, and Professional costs €29 per month when paid annually (as of October 2026). For teamwork with inbox, approvals or monitoring, paid add-ons are added.
You want to analyse your own channels, compare competitor profiles and schedule posts without paying extra for every additional profile? According to the pricing page, Fanpage Karma works with an unlimited number of profiles but sells many team functions as add-ons per brand. Exactly this calculation decides whether the tool stays cheap. All information on this page comes from the vendor’s sources, as of 13.10.2026.
What is Fanpage Karma?
Fanpage Karma is software for social media analysis and social media management that combines analytics, publishing, an inbox (Engage), competitor comparison, influencer search (Discovery) and optional web monitoring. According to the legal notice, the vendor is uphill GmbH, based in Berlin. An official founding year is not documented in our data. The feature the vendor itself highlights is an unlimited number of profiles.
According to the feature overview, Fanpage Karma connects Facebook, Instagram, LinkedIn, TikTok, YouTube, Pinterest, Google Business Profile, Threads and Bluesky. The situation with X is unclear: the Data API and older Academy pages name X, while the current feature page lists X neither for analytics nor for publishing.
What can Fanpage Karma do?
According to the feature overview and pricing page, Fanpage Karma covers five areas, with several functions added in the Professional plan as add-ons per brand.
| Area | What is documented | In plan or add-on |
|---|---|---|
| Analytics | Dashboards, competitor comparison with competitor profiles, export as PDF, Excel, CSV and PowerPoint, automatic report delivery by email | Professional: 12 months of history; Benchmarking & Content Analysis +€19 per brand |
| Publishing | Content calendar with month, week and day view, AI text generator, AI image generator | Professional; Editorial Workflows for approvals +€9 per brand |
| Community | Inbox for direct messages, comments and mentions, delegation to staff, Google Business and email, AI sentiment for posts and comments, backlash and post alerts | Basic Inbox in the free plan; Team Inbox +€9 per brand |
| Monitoring | Web monitoring of over 420 million websites plus Facebook, Instagram, TikTok and Bluesky, sentiment positive, neutral, negative | Add-on from €49 per month |
| Discovery | Influencer search and analysis | Add-on +€19 per month |
According to the publishing page, Fanpage Karma only publishes automatically to Instagram, TikTok, Facebook, YouTube, LinkedIn, Threads and Bluesky. Other networks need the Publish app, which according to an older Academy FAQ is only available for Android. Meta ads can be analysed, but managing ads is not documented in our data.
Fanpage Karma does not break down which source types web monitoring covers, so news, blogs, forums and review sites are not documented individually. The number of sources also varies in the vendor’s statements between 420 and 460 million websites. According to the pricing page, API and MCP access are already included in the Professional plan, plus 100 AI credits. As integrations, the pricing page names Canva and Google Drive.
Who is Fanpage Karma for, and who is it not for?
Fanpage Karma suits teams who want to analyse many own profiles and many competitor profiles without paying per profile. According to the pricing page, the Professional plan includes an unlimited number of brands and profiles, a clear cost advantage for agencies with many clients. If you just want to try it out, you start with the free plan. According to the pricing page it covers 1 brand with 5 own profiles and 50 posts per month; we consider that too tight for a team’s day-to-day work.
Fanpage Karma fits less well if you expect structured teamwork without paying extra. According to the pricing page, Team Inbox, approval workflows, benchmarking and Reporting & Sharing cost extra per brand in the Professional plan. Roles and permissions, SSO and a security certification are not documented in our data; for corporations with strict IT requirements, evidence is therefore missing.
How much does Fanpage Karma cost?
According to the pricing page, Fanpage Karma costs €29 per month when paid annually for the Professional plan, as of October 2026. It includes 3 users, and additional ones cost €9 per month. The page does not show the price for monthly payment; it only names savings of up to 25 % for annual payment. It does not say whether the amounts are net or gross either.
The add-ons per brand and monitoring from €49 per month can quickly multiply the base price. An example based on the pricing page: if you need Team Inbox and Editorial Workflows for one brand, you pay €9 twice on top of the base price. Enterprise with white label and individual capacity is available on request. According to the Academy, you can test it for 14 days without payment details.
What about data protection and suitability for DACH?
According to the data processing agreement (clause 7.1), Fanpage Karma processes data exclusively in the EU or EEA. Exceptions apply with consent or for the sub-processors listed in Annex 2; we have not viewed this annex or the specific server location. Fanpage Karma provides the DPA online. We give no legal assessment.
A German interface is documented through the German language version of the app. German-language support is not explicitly documented in our data; only the address service@fanpagekarma.com is named. Whether the sentiment analysis covers German texts is not documented either. We do not find a security certification such as ISO 27001 in the vendor sources.
Our assessment
According to the documented facts, Fanpage Karma is an affordable way into analytics and publishing from Germany, with EU processing according to the DPA and a German interface. For solo freelancers, small teams and agencies who mainly analyse and compare, we consider the pricing model with unlimited profiles fair.
We are critical of the modular structure. If you need a team inbox, approvals, benchmarking and monitoring, you pay several add-ons per brand and end up well above the entry price. X as a network and an iOS app remain unclear. So calculate your set-up per brand before you decide. How we weight the facts is explained in the methodology.
How the score is calculated
The score is not a hands-on test verdict. It counts which checkpoints of methodology v1.4 are documented with a source for Fanpage Karma. “Not documented” means we found no evidence, not necessarily that the feature is missing. Read the methodology
Social Media Management: 8.6 / 10
| Criterion | Weight | Value | Documented / checkpoints |
|---|---|---|---|
| Networks & publishing | 15% | 8.6 / 10 | 11 / 13 |
| Team & approvals | 10% | 6.9 / 10 | 3 / 4 |
| Community & inbox | 15% | 10.0 / 10 | 4 / 4 |
| Analytics & reporting | 15% | 10.0 / 10 | 4 / 4 |
| Data protection & GDPR | 15% | 8.8 / 10 | 3 / 4 |
| German language | 5% | 6.7 / 10 | 1 / 2 |
| Price transparency | 5% | 10.0 / 10 | 2 / 2 |
| AI connectivity & integrations | 20% | 7.5 / 10 | 3 / 3 |
Show all 36 checkpoints
| Criterion / checkpoint | Weight / points | Result |
|---|---|---|
| Networks & publishing | 15% | 8.6 / 10 |
| 1 of 1 | + yes | |
| 1 of 1 | + yes | |
| 1 of 1 | + yes | |
| X (Twitter) | 0 of 1 | ? not documented |
| TikTok | 1 of 1 | + yes |
| YouTube | 1 of 1 | + yes |
| 1 of 1 | + yes | |
| Google Business Profile | 1 of 1 | + yes |
| Threads | 1 of 1 | + yes |
| Bluesky | 1 of 1 | + yes |
| Content calendar | 2 of 2 | + yes |
| Bulk scheduling | 0 of 1 | ? not documented |
| AI writing assistance | 1 of 1 | + yes |
| Team & approvals | 10% | 6.9 / 10 |
| Approval workflows | 1.5 of 3 | ½ add-on only |
| Roles and permissions | 2 of 2 | + yes |
| Multiple brands / clients | 2 of 2 | + yes |
| Single sign-on (SSO) | 0 of 1 | ? not documented |
| Community & inbox | 15% | 10.0 / 10 |
| Unified inbox for all channels | 3 of 3 | + yes |
| Direct messages in the inbox | 2 of 2 | + yes |
| Assignment to team members | 2 of 2 | + yes |
| Sentiment detection | 1 of 1 | + yes |
| Analytics & reporting | 15% | 10.0 / 10 |
| Analytics and reports | 3 of 3 | + yes |
| PDF export | 2 of 2 | + yes |
| Scheduled reports | 1 of 1 | + yes |
| Competitor analysis | 2 of 2 | + yes |
| Data protection & GDPR | 15% | 8.8 / 10 |
| Data stored in the EU (mixed = half points) | 3 of 3 | + yes |
| Data processing agreement (DPA) available | 2 of 2 | + yes |
| Provider based in the EU/EEA (country with EU adequacy decision = half points) | 2 of 2 | + yes |
| Security certification (e.g. ISO 27001, SOC 2) | 0 of 1 | ? not documented |
| German language | 5% | 6.7 / 10 |
| German-language interface | 2 of 2 | + yes |
| German-language support | 0 of 1 | ? not documented |
| Price transparency | 5% | 10.0 / 10 |
| Public pricing | 1 of 1 | + yes |
| Free to try (trial or free plan) | 1 of 1 | + yes |
| AI connectivity & integrations | 20% | 7.5 / 10 |
| MCP server by the vendor (connects AI assistants) | 1 of 2 | ½ add-on only |
| API access | 1 of 1 | + yes |
| Native integrations documented | 1 of 1 | + yes |
Monitoring & Listening: 5.2 / 10
| Criterion | Weight | Value | Documented / checkpoints |
|---|---|---|---|
| Source coverage | 20% | 1.4 / 10 | 1 / 7 |
| Analysis & sentiment | 15% | 2.5 / 10 | 3 / 6 |
| Alerts & search | 15% | 2.0 / 10 | 1 / 3 |
| Reporting & export | 10% | 10.0 / 10 | 3 / 3 |
| Data protection & GDPR | 15% | 8.8 / 10 | 3 / 4 |
| German language | 5% | 6.7 / 10 | 1 / 2 |
| Price transparency | 5% | 10.0 / 10 | 2 / 2 |
| AI connectivity & integrations | 15% | 7.5 / 10 | 3 / 3 |
Show all 30 checkpoints
| Criterion / checkpoint | Weight / points | Result |
|---|---|---|
| Source coverage | 20% | 1.4 / 10 |
| Social listening (mentions on social networks) | 1.5 of 3 | ½ add-on only |
| Online news | 0 of 2 | ? not documented |
| Blogs and forums | 0 of 2 | ? not documented |
| Print media | 0 of 1 | ? not documented |
| TV and radio | 0 of 1 | ? not documented |
| Podcasts | 0 of 1 | ? not documented |
| Review sites | 0 of 1 | ? not documented |
| Analysis & sentiment | 15% | 2.5 / 10 |
| Sentiment detection | 1 of 2 | ½ listening is an add-on |
| Sentiment for German-language text | 0 of 2 | ? not documented |
| Image and logo recognition | 0 of 1 | ? not documented |
| Influencer identification | 0.5 of 1 | ½ add-on only |
| Historical data | 0.5 of 1 | ½ listening is an add-on |
| AI summaries | 0 of 1 | ? not documented |
| Alerts & search | 15% | 2.0 / 10 |
| Real-time alerts | 1 of 2 | ½ listening is an add-on |
| Boolean search queries | 0 of 2 | ? not documented |
| Monitoring of AI answers (ChatGPT & co.) | 0 of 1 | ? not documented |
| Reporting & export | 10% | 10.0 / 10 |
| Analytics and reports | 2 of 2 | + yes |
| PDF export | 1 of 1 | + yes |
| Scheduled reports | 1 of 1 | + yes |
| Data protection & GDPR | 15% | 8.8 / 10 |
| Data stored in the EU (mixed = half points) | 3 of 3 | + yes |
| Data processing agreement (DPA) available | 2 of 2 | + yes |
| Provider based in the EU/EEA (country with EU adequacy decision = half points) | 2 of 2 | + yes |
| Security certification (e.g. ISO 27001, SOC 2) | 0 of 1 | ? not documented |
| German language | 5% | 6.7 / 10 |
| German-language interface | 2 of 2 | + yes |
| German-language support | 0 of 1 | ? not documented |
| Price transparency | 5% | 10.0 / 10 |
| Public pricing | 1 of 1 | + yes |
| Free to try (trial or free plan) | 1 of 1 | + yes |
| AI connectivity & integrations | 15% | 7.5 / 10 |
| MCP server by the vendor (connects AI assistants) | 1 of 2 | ½ add-on only |
| API access | 1 of 1 | + yes |
| Native integrations documented | 1 of 1 | + yes |
Fanpage Karma pricing and costs
| Plan | Price per month | Billing | Scope according to the vendor |
|---|---|---|---|
| Free | free | free forever | 1 user, 1 brand, 5 own + 5 competitor profiles, 50 posts/month, basic publishing, basic inbox, 1 dashboard with 30 days of history |
| Professional | € 29 | annual | Unlimited brands and profiles, 3 users, unlimited posts, community management, unlimited dashboards (up to 20 profiles per dashboard, 12 months of history), export PDF/PowerPoint/CSV, 100 AI credits, API and MCP |
| Enterprise | on request | on request | Individual capacity, automation, white label, onboarding and support |
Price for annual payment; monthly payment possible (annual payment saves up to 25 % according to the page), monthly price not shown; no indication of net or gross. As of 13 October 2026, source: vendor pricing page. Prices can change; the vendor’s page is authoritative.
Supported networks
- TikTok
- YouTube
- Google Business Profile
- Threads
- Bluesky
According to the vendor, as of 13 October 2026.
Strengths and limitations
Strengths
- Unlimited profiles and brands for a base price of €29 per month (annual payment). [Source]
- Permanently free plan including basic publishing and basic inbox. [Source]
- Modular structure with add-ons per brand (e.g. Team Inbox, Editorial Workflows, Reporting & Sharing at €9 each). [Source]
- API and MCP access already included in the Professional plan. [Source]
- Inbox connects Google Business and email in addition to social channels. [Source]
Limitations
- Automatic publishing only for Instagram, TikTok, Facebook, YouTube, LinkedIn, Threads and Bluesky; other networks via the Publish app. [Source]
- Team Inbox, approval workflows, benchmarking and Reporting & Sharing cost extra in the Professional plan. [Source]
- Monitoring is a paid add-on (from €49 per month). [Source]
- Professional includes 3 users, additional users cost €9 per month. [Source]
- According to the Academy FAQ, mobile app only available for Android. [Source]
Who is Fanpage Karma for?
According to the disclosed fit rules, Fanpage Karma suits:
- Agencies
- Getting started & small teams
- Data protection & EU hosting
- Community management
Fanpage Karma user reviews on review platforms
User reviews do not count towards our score. They are shown here as additional information.
- OMR Reviews: 4.3 / 5 from 113 reviews (accessed 13 October 2026)
Fanpage Karma alternatives
Agorapulse
Social media management software from France with publishing, inbox, reporting incl. ROI analysis, plus Advanced Listening and Advocacy as add-ons.
Free plan, paid from $ 79/month
Hootsuite
Social media platform ("Hootsuite Social OS") with modules for planning and publishing (Perch), inbox and customer service (Nest), social listening (Lumen), AI assistant (Wisdom) and employee advocacy (Parliament).
from € 99/month
Metricool
Social media management tool for planning, publishing, analytics, inbox, ad campaigns and link in bio, used by over 4 million professionals according to the vendor.
Free plan, paid from € 16/month
Swat.io
Social media management tool for companies with a Publisher (planning and publishing) plus Inbox, Insights and Monitoring add-ons.
from € 39/month
Questions about Fanpage Karma
How much does Fanpage Karma cost per month?
According to the pricing page, Fanpage Karma Professional costs €29 per month when paid annually, as of October 2026. Depending on your needs, add-ons per brand are added, such as Team Inbox or Editorial Workflows at €9 each, plus monitoring from €49 per month. Additional users cost €9 per month. The pricing page does not show the price for monthly payment.
Is Fanpage Karma free?
According to the pricing page, Fanpage Karma has a permanently free plan (as of October 2026). It covers 1 user, 1 brand, 5 own and 5 competitor profiles, 50 posts per month, basic publishing, basic inbox and a dashboard with 30 days of history. According to the Academy, you can also test Professional for 14 days without payment details. Whether X can be connected is open.
Does Fanpage Karma comply with the GDPR?
We give no legal assessment, but the facts point to EU processing. According to the data processing agreement, Fanpage Karma processes data exclusively in the EU and EEA, with exceptions for listed sub-processors. The DPA is available online, and a security certification is not documented in our data. Whether that is enough for your data is for your data protection officer to clarify.
Where is Fanpage Karma data stored?
According to the data processing agreement, Fanpage Karma processes data exclusively in the EU and the EEA. Processing in third countries only takes place with your consent or for sub-processors listed in Annex 2 of the DPA. You will find the DPA online. We have not viewed a specific server location or the list of sub-processors.
Is Fanpage Karma available in German?
Fanpage Karma has a German interface, documented through the German language version of the app, and the vendor is based in Berlin. German-language support is not explicitly documented in our data; the named contact is by email to service@fanpagekarma.com. If in doubt, ask before buying, especially if colleagues without good English will work with the tool.
Where is the vendor of Fanpage Karma based?
According to the legal notice, Fanpage Karma is run by uphill GmbH, based in Berlin. A founding year is not officially documented, so we do not give one. For teams in Germany, Austria and Switzerland, the Berlin base means: the contracting party and DPA come from the EU, and the app is available in a German language version.
Which networks does Fanpage Karma support?
According to the feature overview, Fanpage Karma supports Facebook, Instagram, LinkedIn, TikTok, YouTube, Pinterest, Google Business, Threads and Bluesky. According to the vendor, you can publish automatically to Instagram, TikTok, Facebook, YouTube, LinkedIn, Threads and Bluesky. Other networks run via the Publish app. Whether X is connected remains open, because the feature page does not list it.
Does Fanpage Karma have a shared inbox?
Yes, according to the feature overview the Fanpage Karma inbox collects direct messages, comments and mentions, plus Google Business and email. You delegate conversations to individual staff members. The free plan has a basic inbox, and Team Inbox is an add-on per brand in the Professional plan. Whether delegation only works with this add-on is not documented.
Does Fanpage Karma have approval workflows?
Yes, according to the feature overview posts can be approved by internal or external people, for example an agency's clients. However, Editorial Workflows are a paid add-on per brand in the Professional plan. Planning happens in a central content calendar with month, week and day views, and an AI generator creates copy and images.
Can Fanpage Karma compare competitors?
Yes, competitor comparison is at the core of Fanpage Karma. Even the free plan includes 5 competitor profiles, and in the Professional plan competitor profiles are unlimited. For deeper comparisons there is the Benchmarking & Content Analysis add-on per brand with up to 50 competitors. You export reports as PDF, Excel, CSV or PowerPoint.
Does Fanpage Karma have social listening?
Yes, as a monitoring add-on from €49 per month. According to the vendor, it monitors over 420 million websites plus Facebook, Instagram, TikTok and Bluesky. Fanpage Karma does not break down which source types such as news, blogs or forums are included. Monitoring rates results as positive, neutral or negative, and backlash alerts notify you of anything unusual.
Does Fanpage Karma have sentiment analysis?
Yes, according to the feature overview Fanpage Karma analyses the sentiment of posts and comments with AI, in monitoring as positive, neutral or negative. Whether the detection has been tested for German texts is not documented in public sources. There are also backlash alerts and post alerts that warn you about unusual reactions to your profiles.
Does Fanpage Karma have an API?
Yes, according to the pricing page API and MCP are already included in the Professional plan. Through MCP access, AI assistants access your data. There is also a separate Data API, billed by credits or per profile. As integrations, Fanpage Karma names Canva and Google Drive, and single sign-on is not documented in public sources.
What experiences are there with Fanpage Karma?
Users' experiences are collected by OMR Reviews, for example, and you can see the current rating in the box on review sites on this page. These are individual opinions of users and do not count towards our fact-based rating. For your decision, what matters more is which add-ons your team really needs.
What are the alternatives to Fanpage Karma?
Further down this page you will find the three best-rated other tools in the same pillar. If you are looking for an inbox without an add-on or more comprehensive monitoring, filter by these functions in the tool finder. The list of social media analytics tools gives a broader overview, each with its own fact check.
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